All Features

Automate the Work Around Meetings

Reminders, follow-ups, Slack pings, webhook triggers. They all happen automatically. No manual effort, no missed follow-ups.

Automate the Work Around Meetings
The Problem

Meetings create admin work before and after

Every meeting comes with reminders to send, agendas to share, follow-ups to write, and teammates to loop in. Doing all that by hand is tedious and easy to forget, especially when you're booking 10+ meetings a day.

The Solution

Set it once, let it run forever

Define what should happen when a meeting is booked, rescheduled, or cancelled. Proximity takes it from there: sending emails, posting to Slack, hitting webhooks, or firing off SMS messages.

Key Capabilities

Trigger on booking created, rescheduled, cancelled, or completed
Configurable delays: send reminders 24h, 1h, or 15min before meetings
Email actions with customizable templates
SMS notifications to hosts or guests
Slack channel notifications for team visibility
Custom webhook actions to integrate with any tool
Scope workflows to specific event types or apply globally
Multiple actions per workflow to chain reminders, follow-ups, and notifications
Enable/disable workflows instantly without deleting them
Test workflows before going live

How It Works

1

Choose a trigger

Select when the workflow fires: booking created, rescheduled, cancelled, or completed.

2

Set a delay

Optionally add a delay. For example, send a reminder email 24 hours before the meeting.

3

Define the action

Choose what happens: send an email, SMS, Slack message, or fire a webhook to your systems.

4

Scope it

Apply the workflow to all event types or restrict it to specific ones.

Why Proximity

Workflows included, not upsold

Competitors lock workflows behind their priciest plans ($16+/seat/month). Proximity includes the full workflow engine on Standard at $5/seat/month. Every professional gets the automation they need.

Use Cases

Reduce No-Shows

Send automated reminders 24 hours and 1 hour before meetings. Teams report up to 40% fewer no-shows.

Sales Follow-Ups

Automatically send a follow-up email with meeting notes template 1 hour after every sales call.

Team Awareness

Post a Slack notification to your team channel whenever a new meeting is booked.

CRM Sync

Fire a webhook to your CRM when bookings are created, keeping your pipeline data up to date.

Get started with Automated Workflows

No credit card required. Free plan available forever.

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